照片的指导方针
The following are the general guidelines followed by editors as they consider photographs for Penn State News. 所有照片都有可能被审查和编辑. Final decisions for inclusion of a photo rests with the editorial staff of Penn State News.
图片要求: Images should have a recommended aspect ratio of 4:3 (width:height), and should be a minimum of 900 pixels on the smallest side. Please avoid overly wide images, and when practical, vertical images.
使用: Photos that appear on Penn State News will be subject to Creative Commons licensing. 它们将被提供, 免版税, 宾州州立大学的非商业用途, 新闻媒体和其他机构. (Please see Penn State’s photo use policy for media organizations and others, 位于本部分的末尾.)
照片处理: All photos should remain unaltered, unless clearly marked as a photo illustration. Images that have been manipulated should not be published on Penn State News.
在图像中嵌入文字: In alignment with best practices in digital accessibility, please avoid embedding text directly into Penn State News images. There may be times when it makes sense to include a small amount of text in an image, but please don't rely on embedded text as the primary method for communicating a message. 例如, an organization’s logo with its name is acceptable, but avoid uploading a full poster-style image with detailed event information. In addition, any embedded text should be repeated in the photo's alt-text field and/or caption.
解决方法: If at all possible, photos should be at least 150 DPI in resolution. Photos in Penn State’s database are available for printing in certain situations, 所以分辨率很重要. Low resolution / “pixelated” photos will not be published.
标题: Each photo should be published with a complete, sentence-style caption. Captions should identify all people in the photo, regardless of age; the name of the location where the photo was taken; the date on which it was taken; and other pertinent information. Captions should read like something you would expect to see in a news publication. This applies to head-and-shoulders photographs of individuals, 至少是这样, the caption on a head-and-shoulders photograph should contain the individual’s full name and title.
信贷: 只要有可能,附上照片.
坦诚的对. 构成: Photos published on Penn State News should be candid in nature. With the exception of professional head-and-shoulders shots, posed photos should not be used. 包括合影, photos of two or more people smiling for the camera, 拍支票或颁奖的照片, 等. Photos of a speaker at a podium are acceptable, but should be avoided if better alternatives exist.
专注: Photos that are out of focus will not be used.
宾州州立大学的照片使用政策
The photos owned by Penn State and displayed with news stories at http://news.shengmeiting.net/, at http://hs0.shengmeiting.net/ and on the University’s official Flickr account at http://flickr.com/pennstatelive are free to media representatives for purposes of news coverage, as well as available to individuals for private, 不以营利为目的使用,不收费.
在商业广告中使用十大正规赌博平台大全的形象, 与新闻无关的出版物和网站, 或任何其他营利用途, 是被禁止的.
Appropriate credits for each image must be used. If a credit is not listed with the image in question, the credit should read “Image courtesy of Penn State.” Penn State’s 战略传播办公室 reserves the right to withhold access to images if false representation is suspected or there are questions about intended usage.
版权 restrictions may apply to non-Penn-State photos displayed on the websites listed above.
视频指南
All videos submitted for publication on Penn State News and related platforms are subject to editorial review by the Penn State 新闻及传媒关系 Editorial Team. Though professional production quality is not required, videos should be of acceptable quality and content should align with the University’s strategic goals.
关闭字幕: All videos on Penn State News must be closed captioned -- there can be no exceptions.
大学政策公元25年: Videos that fall 大学政策公元25年’s definition of a “marketing or promotional video” must be reviewed by the Department of University Marketing in Penn State’s 战略传播办公室. 在这里阅读完整的政策: http://guru.shengmeiting.net/policies/AD25.html.
视频字幕: Each video should be published with a complete, sentence-style caption. Captions should briefly describe the content of the video and provide other pertinent information.